Parkside's investment in Malaysian flexible packaging operations

Parkside's global sales director Paula Birch

Britain-based specialist packaging solutions provider Parkside has announced it has placed significant investment in the latest flexible packaging production technology at its Malaysian headquarters.

Demand for hygienic, safe, and convenient packaging is growing in the region, and equally a result, Parkside has been investing in its production of loftier barrier and sustainable, flexible packaging solutions at the facility. With a 10-colour print printing, 3 coater/laminators, 3 slitting lines, and flexo plate-making alongside a new business development strategy, the company is now targeting more categories within the Asia-Pacific food and drink sector.

Global sales director Paula Birch , who was recently appointed general manager of Parkside Asia, is utilizing her expertise to boost the visitor's flexible packaging offering in the region. Currently, the Parkside portfolio of flexible tobacco packaging inner liners is top-rated in the region. The company is now focused on boosting the awareness of its full capabilities in flexible packaging production.

Paula Birch commenting on Parkside's new strategic management

Speaking of the company's new strategic direction, Birch said: "Subsequently the challenges of 2020, it's clear that the way nosotros industry, process, and supply products has been changed for skillful. Equally consumer behavior and demands have evolved in the region, the supply concatenation has adapted. How closely brands tin reflect the needs of shoppers – and how effectively they can apply this to shape their operations – is ready to testify a real differentiator as they accommodate their strategies, and nosotros are here to help!"

"Nosotros take a fantastic best-in-class facility in Kuala Lumpur able to produce a wide range of flexible packaging solutions from lidding films and bags through to adjacent-generation compostable and recyclable sustainable pack designs ," she added.

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Source: https://packagingsouthasia.com/technology/flexo/parkside-flexible/

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